of the WAY Group.

We are execution partner for complex tasks in the areas of project management, training, digitalization, engineering and human resources. We bundlea broad spectrum of know-how,create synergies and are thus your competentpartner for the challenges of modern business..

Our services

More services and market access

CAIP (Changshu Automotive Trim Co Ltd, one of the world’s largest automotive suppliers in the field of interiors and exteriors, has had a close partnership with the WAY Group since 2020. With over 7,300 employees at 35 production sites, this partnership opens up potential in many ways and is based on a mutually beneficial business relationship.

CAIP offers the WAY Group and its customers market access to China as well as the know-how of proven technology specialists.

Strong arguments for the WAY Group

The following characteristics distinguish us in the cooperation with our
customers and partners.

/ Our ReferencesW3DO

W3DO – independent, intelligent development of the future – a versatile tool for creating 3D-animations and augmented reality content that does not require the use of external service providers or additional costs.

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/ Our ReferencesCAIP

In this long-term project the WAY Group presents itself as a market entry partner. CAIP is a Chinese group that wants to establish itself in the European automotive industry. The WAY Group creates the best conditions for this.

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/ Our References SVOLT

A project with management and interface responsibility, but above all mechanical know-how in the field of high-voltage storage systems for vehicles. Here, the WAY Group acts as an interface and engineering partner between supplier and manufacturer.

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/ Our References Tactic Metaverse

WAY Group's inhouse development and software for the analysis of professional football matches. With the use of innovative software products and mixed reality technology, impressive user experiences are created.

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/ Our referencesClub and Community

In this project, WAY Group is responsible for supporting automobile clubs and their members worldwide. The average age of members in automobile clubs is increasing. Recruiting a younger target group is therefore one of our challenges, in addition to the core task of supporting the clubs.

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/ Our References TPMS

A project with great responsibility. Here, the WAY Group handles all testing and approvals with regard to the TPMS (Tire Pressure Management System). All vehicle models of the entire BMW Group are included in this project.

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Do you have questions
or need special advice?


Your Contact

Stefka Popova

Head of WAY Business Solutions
+49 (0) 173 211 589 6

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